Influence of product selection criteria on clothing purchase and post-purchase behaviours: A gender and generational comparison
Faculty
Facultad de Ingeniería y Negocios
Publisher
Public Library of Science
Citation
PLoS ONE, 17(6 June), 23 p.
Extent
23 páginas
583.3Kb
583.3Kb
Abstract
Purchasing and consumption behaviour is a factor with an important impact on sustainable development. In this regard, the clothing category plays a key role due to the high volume of products that are...
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